Patrick Nicholls, Technical Manager, Hubbard
From 11 years old Patrick started Bantam breeding as a hobby with multiple breeds. He later graduated from Askham Bryan College with a HND in Agriculture and went on to work as a Farm Manager. He has also worked for Grampian as Fieldsman and Area Production Manager and Highbury Poultry as Agriculture Manager. In his current role as UK and Ireland Sales and Technical Manager, Scandinavia and Australia Technical Manager for Hubbard, his has a predominant focus on the Premium breed sector, as well as conventional birds. He feels that with the way markets are developing the uptake of the slower growing Premium breeds has been increasing, and many customers are using or planning to use our Premium breeds on a much larger scale than just for niche products.